The 1955 Studebaker President Speedster
The 1955 Studebaker President Speedster was manufactured in South Bend Indiana. This was a good model name to pick in the 1950’s as many cars were designed with jet aviation in mind. Fins were coming into vogue and several popular models had rocket themes to their designs. The 1955 Studebaker President Speedster represented the company’s first sports car type model.
The year 1954 was a significant for Studebaker in as much as it merged with the Packard Motor Company. The 1950’s saw increased competition from the Big Three in Detroit and companies like Studebaker and Packard were feeling the heat. Essentially the Big Three automakers could build cars for less. Out of the two, Studebaker was in poorer financial shape. Their sales were deteriorating since 1950. The newly merged company was named the Studebaker-Packard Corporation.
The 1955 Studebaker President Speedster was one of the first products put out by the company after it’s merger. The newly merged company put a lot of hope in this model that it might be the design that would increase sales. The President model was the premiere car sold by Studebaker between 1926 and 1942 and then reintrut o Prnanc=re,|bRotor ComModel Histohe desmonlinuthatroughrut 8 w
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