The automobile featured in this article is a beautifully restored 1949 DeSoto Custom Coupe. This was the car promoted with the saying “Designed with you in mind“. DeSoto was advertised as giving you modern designing without compromising safety and comfort. Even back to 1946 most American automakers stressed reliability in their advertising as opposed to …
Category Archives: De Soto
Powerful and Sleek / The 1956 DeSoto Firedome Seville
The first DeSoto Firedome model was introduced in 1952 as a full size automobile built by the DeSoto Division of the Chrysler Corporation. The DeSoto Firedome also introduced a new V-8 Hemi engine replacing the straight six. The Beginning of DeSoto / Filling A Gap De Soto automobiles were first introduced with the 1929 model. …
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