Featured in this article is a great looking 1967 Ford Mustang. The Mustang was and is a very popular car. As an example of the Mustang’s early success, by March of 1966, the 1 millionth Mustang rolled off the assembly line.
The advertising campaign when the Ford Mustang was first introduced to the public was nothing short of massive. Beginning in April 1964, the Ford Motor Company flooded television with Mustang commercials on all three major networks at the same time. Many would say that it was the largest advertising campaign of any automobile introduction.
The first generation Ford Mustang’s high popularity is proof that Lee Iococca’s idea of a pony car had the staying power to influence other manufacturers and countless car enthusiasts to this day. The pony car named a Mustang was quite appropriate. The Mustang at it’s introduction broke all post-war sales records in the US.
The Ford Mustang was conceived as a “working man’s Thunderbird,” according to Ford. The first Mustangs featured a long hood and short rear deck and 1967 brought the first major restyling to the Ford Mustang.
Mustang’s First Major Restyling
The first redesign for the Mustang came about that model year most likely because Chevrolet was ready to introduce their Camaro model that year. And as it turned out the Chevy Camaro was a very close match to the Mustang in regards to specifications. The competition for the Mustang was definitely heated up. In addition to the new Camaro there was Pontiac’s Firebird, Mercury’s Cougar, and Plymouth’s Barracuda.
While the Mustang’s first major restyling appeared in 1967, the Ford Motor Company wasn’t about to depart from the long-hood, short-rear-deck theme that was so popular; so, they played up this theme for hardtop, convertible, and fastback body styles with a larger grille opening, twin inlet side scoops, a concave taillight panel, Inside there were new trimmings, and a new dash board and many more features. Whether standard or GT, the rectangular mesh grille on 1967 models came with a large, center-mounted running horse ornament.
While the wheelbase remained the same, the Mustang was two inches longer than the previous year’s model.
1967 Ford Mustang Specifications
The 200 cubic inch straight six with 120 HP was the standard power plant in the 1967 Mustang. Also available as an option was a 289 cubic inch V-8 delivering 200 HP. There was also another optional 289 with 225 HP and yet another high performance 289 putting out 271 HP.
Transmissions included a three speed manual and a three speed automatic.
Brakes were four wheel hydraulic drums.
Dimensions include a 108.0 inch wheelbase, 70.9 inch width, 51.6 inch height, 183.6 inch overall outside length. Curb weight was 2,725 lbs.
A total of 472,121 Ford Mustangs were sold in 1967. The largest seller was the Hardtop model coupe representing about seventy-five percent of the Mustangs sold that year. About 71,000 Mustang Fastback models were sold that year.
Reference material for this article included Ford Mustang: America’s Original Pony Car by Donald Farr…Speed Read Mustang: The History, Design and Culture Behind Ford’s Original Pony Car by Donald Farr…Ford Motor Company Archives…Mustang Magazine.
The 1967 Ford Mustang Collector Car
Since its mid 1964 introduction, the Ford Mustang has been sold as a coupe and a
convertible as well.
For 1967, the Mustang stands out as being the first year of a restyling along with more performance options.
Current asking prices for the 1967 Ford Mustang are found in quite a large range. Mustang Fastbacks receive higher bids than Coupe models. Even much higher are the Shelby GT 500 Fastbacks that are in the $200,000 plus range.
1967 Mustang Hardtop Coupes depending on engine size, degree of restoration, mileage, originality and general condition can be in a range of about $25,000 to $60,000. Mustang Convertible Coupes in the same condition are on the high end of that range.
(Article and photos copyright Auto Museum Online)