Our feature automobile is the 1966 Pontiac Ventura. It’s said that the model derived it’s name from the city of Ventura, California. As a side note, the word “ventura” is a derivative of the word “bonaventure. This two-door coupe features a strong, stately styling that has become an icon of the Pontiac nameplate.

The 1966 Pontiac Ventura Styling
Ventura was sold as it’s own distinct model and at times as a custom trim option on the Pontiac Catalina model. For the 1966 model year the Ventura was sold as it’s own series. The bodywork of the Ventura was similar to that of the Catalina, but it had the Ventura name on the sides.
There were two options available in 1966 for the Ventura. This was a four door sedan and a two door hardtop coupe. Our featured model is the hardtop. It’s interesting to note that there were several more options available with the Catalina model and as mentioned above the cars were very similar except for the badging.

One very distinguishing design for every Pontiac at this time were the vertically stacked headlamps. The hood design of the Ventura gave the appearance that whatever was under it was big and powerful. The 1966 model year was the first year of curved glass being fitted.
The Ventura interior was well equipped. Pontiac came up with a vinyl which looked like leather.They called this vinyl “Morrokide“. Standard equipment with the Ventura included bucket seats and seat belts.
The 1960’s was an exciting decade for Pontiac. A decade when it jumped from middle of the sales pack to hold the coveted number three position behind Chevrolet and Ford. This was the “Wide Track Era” The two things Pontiac had going for it during this decade was styling and powerful engines. A great combination. especially in a decade where power was king. The 1966 model year was one of Pontiac’s best for both styling and sales. Another side note about 1966 is that this year represented the 40th anniversary of the Pontiac Division of General Motors. Pontiac was created in 1926 as a companion model to GM’s Oakland Division and it wasn’t long before Pontiac passed Oakland in sales.
1966 Pontiac Ventura Specifications
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